The Designer.

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« When I grow up, I’ll be a stylist

in Paris, London or New York »

Juliette, 10 years old.

I grew up with an increasingly strong desire to do this job. After studying Applied Arts and Fashion Design in Lyon and Marseille, a few internships in Paris and NYC, I worked as a Collection Assistant for Sessùn, further refining my tastes and desires. At 25 years old, I decided to fly to the city of my dreams; New York, with the intention of creating clothes.

It may be a bit utopian, and clearly optimistic, but I believe in the American Dream.

Dreamy, with open eyes and feet on the ground, I heard the sweet voice of my mum repeating the old proverb « never try, never know » followed by my sister’s from her little island at the other side of the world « there is no real chance in life, only beautiful encounters and opportunities that you have to seize. »

And finally, there was the little voice inside myself that pushed me to tell you this story. . .

The Brand.

New York is a real playground, full of inspiration. J u l i e t t e clothes is a mix between the French allure and the casual American way of life. An elegant style, cradled by a sweet nonchalance. Minimalist with pretty and neat details. Casual but sophisticated, J u l i e t t e clothes are made in a very small edition, in New York.

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